Faculty Directory A to Z



Srinivas R  Pingali
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Srinivas R Pingali

Business Policy and Strategy


  • EFPM, Indian School of Business, India
  • MBA, University of Illinois Urbana -Champaign
  • B. Tech in Chemical Engineering, Osmania University

Research Interests
  • Digital Transformation, Small and Medium Enterprises, Omnichannel Strategy
Work Experience
  • 28 years of varied experience in product development and innovation, sales and marketing, market research and business operations in multinationals such as Tata Group and Accenture and entrepreneurial companies such as Quatrro Global Services
Conferences and Paper Presentation
  • Journal of Marketing-ISB Research Development Workshop, Jan 2020
  • ISB Omnichannel Retail Ecommerce Initiative, July 2019
  • Strategic Management Society – India Special Conference, December 2018
  • Pingali, S., Shah, G. and Rovenpor, J. (2019), "Rethinking Quatrro’s execution strategy: capturing the small and medium-sized enterprise market", Emerald Emerging Markets Case Studies, Vol. 9 No. 4
  • Shah, G., Pingali, S., One Woman Campaign: Inculcating a Culture of Gender Equity in an Emerging Market, North American Case Research Association (NACRA) Conference, Orlando, USA, October 2018
  • Made in India A business process playbook for SMEs. Srinivas R Pingali, Notion Press 2019
  • Pingali, S. R., Rovenpor, J., & Shah, G. (2017). From Outsourcing to Best-Sourcing? The Global Search for Talent and Innovation. In Human Capital and Innovation (pp. 161-191). Palgrave Macmillan UK
  • Platform based services: Success and Challenges – NASSCOM BPO Strategy Summit 2009
  • Manufacturers gain flexibility, velocity by running finance, accounting as a service (whitepaper); Cognizant 20-20 insights, 2010
Awards and Honours
  • Research grant for the academic year 2020-21 from the EY-ISB Institute for Emerging Market Studies (IEMS)
  • Distinguished Alumnus Award, Osmania University College of Technology, December 2018
  • Role Model and Exemplary Leader Award at the BPO Excellence Awards, 2013