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Research Projects
Research Projects
Consumer Behavior in Religious Festivals
Research Team – Arundhati Bhattacharyya
Funded by – Indian Institute of Management Udaipur
Embodiment of Beauty Work: A Study of Saleswomen in Cosmetic Stores
Research Team – Vijayta Doshi
Funded by – Indian Institute of Management Udaipur
On the Fringes of Organizations and Markets: A Study on the Uncertainty Management of Bench Employees
Research Team – Soorjith Karthikeyan
Funded by – Indian Institute of Management Udaipur
The great Indian divide: Sex-segregation and well-being of Indian workers
Research Team – Dina Banerjee
Funded by – Indian Institute of Management Udaipur
Analysis of failure time data within general and complex censoring schemes
Research Team – Debanjan Mitra
Funded by – Indian Institute of Management Udaipur
Creating a processual understanding of developing shared value social impact projects
Research Team – Rajesh Nanarpuzha
Funded by – Indian Institute of Management Udaipur
Career trajectories of Indian students who switch from STEM to non-STEM fields
Research Team – Dina Banerjee
Funded by – Indian Institute of Management Udaipur
Readability of financial disclosures & investor behaviour
Research Team – Prateek Sharma
Funded by – Indian Institute of Management Udaipur
Board Characteristics and Earnings Management: An Empirical Analysis
Research Team – Shobhit Aggarwal, Sandhya Bhatia, Amish Dugar
Funded by – Indian Institute of Management Udaipur
Bottom of the Pyramid Value Chain - A Transformative Agenda
Research Team – Prakash Satyavageeswan
Funded by – Indian Institute of Management Udaipur
Temple festivals of Southern India: A Consumption Perspective
Research Team – Prakash Satyavageeswaran , Rajesh Nanarpuzha
Funded by – Indian Institute of Management Udaipur
Benefits and Burdens of Empowering Leadership: Implications for Followers’ Well-being
Research Team – Arpana Rai
Funded by – Indian Institute of Management Udaipur
The Greenhouse Gas Mystery: The Structural Drivers of Carbon Emissions in Supply Networks
Research Team – Anirban Adhikary
Funded by – Indian Institute of Management Udaipur
Alternative Advertising Strategies: Plot Extensions, Parodies, Ambush and More
Research Team – Ashish Galande, Patrali Chakrabarty, Prakash Satyavageeswaran, Rajesh Nanarpuzha
Funded by – Indian Institute of Management Udaipur
Empowering villagers & woman in the bottom of pyramid as consumers through use of technology
Research Team – Ashish Galande
Funded by – Indian Institute of Management Udaipur
Empowering villagers & woman in the bottom of pyramid as entrepreneurs through use of technology
Research Team – Prakash Satyavageeswaran
Funded by – Indian Institute of Management Udaipur
Enacting sustainability: The role of leadership in building institutions
Research Team – Dina Banerjee, Patrali Chakrabarty, Kirti Mishra
Funded by – Indian Institute of Management Udaipur
An exploration and explanation of the business care for employee volunteering programs
Research Team – Kirti Mishra
Funded by – Indian Institute of Management Udaipur
Primary Healthcare Initiative
Research Team – Prakash Satyavageeswaran
Funded by – Indian Institute of Management Udaipur
Moving away from the roots? Investigating why Indian tribals are Choosing Marketed Packaged Foods over Indigenous Produce
Research Team – Prakash Satyavageeswaran
Funded by – TCR
Two sides of a coin: Empowering Rural People and women as consumes and entrepreneurs through use of technology
Research Team – Prof. Prakash Satyavageeswaran (IIMU), Prof. Ashish Galande (IIMU), Prof. Sundar Bhardwaj(THE UNIVERSITY OF GEORGIA), Prof. Madhubalan Vishwanathan (UNIVERSITY OF ILLINOIS AT URBANA-CHAMPAIGN)
Funded by – SPARC
Who bridges across social divides?
Research Team – Dr. Dhirendra Mani Shukla (IIMU), Dr. M.P Ganesh (IIT Hyderabad), Arjun Bhardwaj (UNIVERSITY OF BRITISH COLUMBIA), Dr. Suhaib Riaz (UNIVERSITY OF OTTAWA), Dr. Babita Bhatt (AUSTRALIAN NATIONAL UNIVERSITY (ANU)), Dr. Israr Qureshi (AUSTRALIAN NATIONAL UNIVERSITY (ANU))
Funded by – SPARC
Agricultural knowledge transfer at the base of the pyramid: A sociological perspective
Research Team – Prof. Dhirendra Mani Shukla (IIMU), Prof. Amita Mital (Indian Institute of Management Lucknow), Prof. Babita Bhatt (AUSTRALIAN NATIONAL UNIVERSITY (ANU)), Prof. Israr Qureshi (AUSTRALIAN NATIONAL UNIVERSITY (ANU))
Funded by – SPARC
Marketing and Identity in Public Sector Organizations: Assessing the Impact of Marketing Training Versus Identity Based Motivation on Employee Performance
Research Team – Prakash Satyavageeswaran (IIMU), Ashish Khandelwal (ISB), Sundar Bhardwaj (Terry College of Business , University of Georgia)
Funded by – AMA-EBSCO
Interfirm collaboration networks: Implications for firm innovation
Research Team – Prof. Dhirendra Mani Shukla
Funded by – IMPRESS – ICSSR
