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Samadrita  Bhattacharyya
IIM Udaipur - Best MBA colleges in india
Samadrita Bhattacharyya

Operations Management, Quantitative Methods and Information Systems


  • Ph.D., Management Information Systems (2020), IIM Calcutta
  • M.Tech in VLSI Design (2014), IIEST, Shibpur
  • B.Tech in Electronics and Communication Engineering (2011), West Bengal University of Technology

Teaching Cases
  • Bose I., Mitra S., & Bhattacharyya S. Smart City Palava and Adoption of E-Governance. IIMC Case Research Centre, 2016, IIMC-CRC-2016-07.
  • Bose I., & Bhattacharyya S., Customer Onboarding at ICICI Securities: The Digital Marketing Dilemma, IIMC Case Research Centre, 2018, IIMC-CRC-2018-11.
Research Interests
  • Domain: social commerce, online communities, online reviews, business analytics
  • Methodology: empirical and experimental research
Conference Proceedings
  • Bhattacharyya, S. & Bose, I. Time-contingent impact of inconsistent action-based information cues on social commerce purchases: An experimental investigation. In Proceedings of 52nd Hawaii International Conference on System Sciences, Hawaii, 2019.
  • Bhattacharyya, S., Banerjee, S., & Bose, I. Segmenting an online reviewer community: Empirical detection and comparison of reviewer clusters. In Proceedings of the 28th Australasian Conference on Information Systems, Tasmania, Australia, 2017.
  • Bhattacharyya S., Banerjee S., & Bose I. Predicting online reviewer popularity: A comparative analysis of machine learning techniques. Workshop on E-Business, Dublin, Ireland, 2016. Published in the Lecture Notes in Business Information Processing book series (LNBIP, volume 296) Springer, Cham.
Journal Publications
  • Bhattacharyya, S., Banerjee, S., Bose, I., & Kankanhalli, A. (2020). Temporal effects of repeated recognition and lack of recognition on online community contributions. Journal of Management Information Systems, 37 (2), 536-562. (FT 50; ABDC A*)
  • Bhattacharyya, S. & Bose, I. (2020). S-commerce: Influence of Facebook likes on purchases and recommendations on a linked e-commerce site. Decision Support Systems. 138. 113383. (ABDC A*)
  • Bhattacharyya, S., Banerjee, S., & Bose, I. (2019). One size does not fit all: Rethinking recognition system design for behaviorally heterogeneous online communities. Information & Management, 57 (7), 103245. (ABDC A*)
  • Banerjee, S., Bhattacharyya, S., & Bose, I. (2017). Whose online reviews to trust? Understanding reviewer trustworthiness and its impact on business. Decision Support Systems, 96, 17-26. (ABDC A*)
  • Gupta, S., Modgil, S., Bhattacharyya, S., & Bose, I. Artificial intelligence towards decision support systems in the field of operations research: A review and future scope of research. Annals of Operations Research (forthcoming). (ABDC A)
  • IIM Calcutta Alumni Association (Mumbai Chapter) Best Publication Award, 2020
  • Best Paper Award (2nd across all management disciplines) at the 5th Management Doctoral Colloquium 2019, VGSOM, IIT Kharagpur.