About
Welcome to IIM Udaipur
Our Mission, Core Values and Culture
Board of Governors
Director's Message
Ranking and Accreditation
Deans' Messages
Alumni
Social Outreach
Infrastructure And Facilities
Our Campus
Library
Vision 2030
Our History
Our Logo
Contact Us
Foundation Day - 2025
13th Annual Convocation
Programs
Two year MBA Program
Admission Offer Calendar (MBA 2025-27)
Two year MBA Program
Chairperson's Message
MBA Admission Policy
International Applicants - MBA Admission Policy 2025-27
International Applicants- Important Dates and Fees 2025-27
Curriculum Design
First Year courses
Second Year Courses
Academic Calendar
MBA Fees and Financing
Scholarships
Financial Assistance
EMBA – Executive MBA Program
EMBA at a Glance
Chairperson’s Message
EMBA Program Highlights
Structure & Curriculum
EMBA Academic Calendar 2025-26
Admissions
IIMU Test
Admission policy for International Applicants
Program Fee & Financing
EMBA FAQs
EMBA Contact
One Year MBA - Global Supply Chain Management
GSCM at a Glance
Chairperson's Message
Curriculum Design
Mandatory Courses
Elective Courses
Admissions
Academic Calendar
Important Dates
Admission policy for International Applicants
Application Process
Testimonials
Placement Reports
Center of Excellence
Fees and Financing
FAQs on GSCM
Advisory Board
Contact
One Year MBA - Digital Enterprise Management
DEM at a Glance
Chairperson's Message
Curriculum Design
Mandatory Courses
Elective Courses
Admissions
Important Dates
Admission policy for International Applicants
Application process
Academic Calendar
Placement Reports
Center of Excellence
Fees and Financing
FAQs on DEM
Testimonials
Advisory Board
Contact
Post Graduate Diploma in Business Administration for Working Executives
Program Overview
Testimonials
Current Batch Profile (2022-2024)
Summer Program In Management (SPM)
Introduction
Chairperson's Message
Admission Process
Program Contents *
Application and Program Fees
Program Policies
Certificate and Award
Testimonials
FAQs
Doctor Of Philosophy (PhD)
Overview of IIM PhD Program
Chairperson’s Message
Area-wise Application Process
International Candidate
Decision Sciences
Finance & Accounting
Operations Management
Marketing
Organisational Behaviour & Human Resource Management
Eligibility Criteria
Student Profiles and Testimonials
Financial Assistance
International Exposure
Academic Calendar 2025-26
Important Dates
PhD Manual
FAQs
Executive PhD Program
EPhD Program
Chairperson’s Message
EPhD Edge
EPhD Overview
EPhD Admissions
IIMU Test
EPhD Fees
EPhD FAQ
EPhD Contact
Mahatma Gandhi National Fellowship (MGNF)
Overview
MGNF Programme Structure
Application Process
MGNF Entrance Exam
Student Profiles
A Global Perspective
Global Perspective
International Business & Practices
Student Exchange Program (STEP)
Programs
International Candidate
SPARC PhD Course
Foundations of Research Methodologies in Behavioural Research
Sustainable Agri-Fresh Food Supply Chains
Faculty & Research
Faculty
Overview
Dean Faculty & Research
Dean Programs
Faculty Directory A to Z
Faculty Directory by Area
Visiting Faculty
Adjunct Faculty
Visiting Scholars
Faculty Area Advisor
Faculty Recruitment
Professors of Practice
Research Chair
Research
Research Ecosystem
Top 4 Rating for Research
Published Research Paper
Research Projects
Research Seminars
Papers presented by IIMU Faculty
Chapters in Monographs and Books
Conference Proceedings
Invited Talks
Library
Centres
Behavioural Lab
Centre for Digital Enterprise
Centre for Supply Chain Management
Consumer Culture Lab
Incubation Center
Centre for Healthcare
Centre for Teaching and Learning (CTL)
Case Studies
Marketing Area
Conference
IIMU Research Day 2025
India Digital Conclave 2025
8th JAAF - ATP India Symposium 2025
MathSport Asia - 2024
India Digital Conclave 2024
IIMU - Booth Quantitative Marketing Conference
Executive Education
Corporate
Placements
Placement Process
Summer Internships
Final Placements
Calendar
Student Profiles - Two Year MBA
Student Profiles - GSCM
Student Profiles - DEM
Placement Reports
Past Recruiters
The Placement Team
Learning and Development
Industry Interaction
Overview
Netratva - The Leadership Talk Series
Industry Captain Series
Entrepreneurship Support
Business Review
Life @ IIMU
Life to the Full
Student Governance
Clubs and Committees
Overview
Functional and Professional
Social and Recreational
Governance and Administration
Photo Gallery
Careers
Media
Publications
IIMU Newsletter
News
IIMU in the News
Events
Jobs at IIMU
NIRF Ranking
Blog
Scholastic Gold Medal Winners
CAT 2022
U-Digital Perspectives
U Forum - IIMU's Webinar Series
Foundation Day - 2024
Giving
RTI Cell List
RTI Cells
Organisation and Function
Budget and Programmes
Publicity and Public Interface
E-Governance
Information as may be Prescribed
Information Disclosed on Own Initiative
हिंदी
-
A
A
A
+
हिंदी
-
A
A
A
+
हिंदी
-
A
A
A
+
About
Welcome to IIM Udaipur
Our Mission, Core Values and Culture
Infrastructure And Facilities
Our Campus
Library
Our History
Alumni
Life to the Full
Student Governance
Clubs and Committees
Overview
Functional and Professional
Social and Recreational
Governance and Administration
Photo Gallery
Vidyanjali
Faculty Development Program (FDP)
Unnat Bharat Abhiyan
Our Mission, Core Values and Culture
Infrastructure And Facilities
Our Campus
Library
Our History
Alumni
Life to the Full
Student Governance
Clubs and Committees
Overview
Functional and Professional
Social and Recreational
Governance and Administration
Photo Gallery
Vidyanjali
Faculty Development Program (FDP)
Unnat Bharat Abhiyan
Board of Governors
Director's Message
Ranking and Accreditation
Deans' Messages
Our Mission, Core Values and Culture
Infrastructure And Facilities
Our Campus
Library
Our History
Alumni
Alumni
Life @ IIMU
Life to the Full
Student Governance
Clubs and Committees
Overview
Functional and Professional
Social and Recreational
Governance and Administration
Photo Gallery
Vidyanjali
Faculty Development Program (FDP)
Unnat Bharat Abhiyan
Our Mission, Core Values and Culture
Infrastructure And Facilities
Our Campus
Library
Our History
Alumni
Life to the Full
Student Governance
Clubs and Committees
Overview
Functional and Professional
Social and Recreational
Governance and Administration
Photo Gallery
Social Outreach
Vidyanjali
Faculty Development Program (FDP)
Unnat Bharat Abhiyan
Our Mission, Core Values and Culture
Infrastructure And Facilities
Our Campus
Library
Our History
Alumni
Life to the Full
Student Governance
Clubs and Committees
Overview
Functional and Professional
Social and Recreational
Governance and Administration
Photo Gallery
Vidyanjali
Faculty Development Program (FDP)
Unnat Bharat Abhiyan
Our Mission, Core Values and Culture
Infrastructure And Facilities
Our Campus
Library
Our History
Alumni
Life to the Full
Student Governance
Clubs and Committees
Overview
Functional and Professional
Social and Recreational
Governance and Administration
Photo Gallery
Vidyanjali
Faculty Development Program (FDP)
Unnat Bharat Abhiyan
Our Mission, Core Values and Culture
Infrastructure And Facilities
Our Campus
Library
Our History
Alumni
Life to the Full
Student Governance
Clubs and Committees
Overview
Functional and Professional
Social and Recreational
Governance and Administration
Photo Gallery
Vidyanjali
Faculty Development Program (FDP)
Unnat Bharat Abhiyan
Our Mission, Core Values and Culture
Infrastructure And Facilities
Our Campus
Library
Our History
Alumni
Life to the Full
Student Governance
Clubs and Committees
Overview
Functional and Professional
Social and Recreational
Governance and Administration
Photo Gallery
Vidyanjali
Faculty Development Program (FDP)
Unnat Bharat Abhiyan
Our Mission, Core Values and Culture
Infrastructure And Facilities
Our Campus
Library
Our History
Alumni
Life to the Full
Student Governance
Clubs and Committees
Overview
Functional and Professional
Social and Recreational
Governance and Administration
Photo Gallery
Vidyanjali
Faculty Development Program (FDP)
Unnat Bharat Abhiyan
Our Logo
Contact Us
Foundation Day - 2025
13th Annual Convocation
Programs
Our Mission, Core Values and Culture
Infrastructure And Facilities
Our Campus
Library
Our History
Alumni
Life to the Full
Student Governance
Clubs and Committees
Overview
Functional and Professional
Social and Recreational
Governance and Administration
Photo Gallery
Vidyanjali
Faculty Development Program (FDP)
Unnat Bharat Abhiyan
Our Mission, Core Values and Culture
Infrastructure And Facilities
Our Campus
Library
Our History
Alumni
Life to the Full
Student Governance
Clubs and Committees
Overview
Functional and Professional
Social and Recreational
Governance and Administration
Photo Gallery
Vidyanjali
Faculty Development Program (FDP)
Unnat Bharat Abhiyan
Our Mission, Core Values and Culture
Infrastructure And Facilities
Our Campus
Library
Our History
Alumni
Life to the Full
Student Governance
Clubs and Committees
Overview
Functional and Professional
Social and Recreational
Governance and Administration
Photo Gallery
Vidyanjali
Faculty Development Program (FDP)
Unnat Bharat Abhiyan
Our Mission, Core Values and Culture
Infrastructure And Facilities
Our Campus
Library
Our History
Alumni
Life to the Full
Student Governance
Clubs and Committees
Overview
Functional and Professional
Social and Recreational
Governance and Administration
Photo Gallery
Vidyanjali
Faculty Development Program (FDP)
Unnat Bharat Abhiyan
Our Mission, Core Values and Culture
Infrastructure And Facilities
Our Campus
Library
Our History
Alumni
Life to the Full
Student Governance
Clubs and Committees
Overview
Functional and Professional
Social and Recreational
Governance and Administration
Photo Gallery
Vidyanjali
Faculty Development Program (FDP)
Unnat Bharat Abhiyan
Our Mission, Core Values and Culture
Infrastructure And Facilities
Our Campus
Library
Our History
Alumni
Life to the Full
Student Governance
Clubs and Committees
Overview
Functional and Professional
Social and Recreational
Governance and Administration
Photo Gallery
Vidyanjali
Faculty Development Program (FDP)
Unnat Bharat Abhiyan
Our Mission, Core Values and Culture
Infrastructure And Facilities
Our Campus
Library
Our History
Alumni
Life to the Full
Student Governance
Clubs and Committees
Overview
Functional and Professional
Social and Recreational
Governance and Administration
Photo Gallery
Vidyanjali
Faculty Development Program (FDP)
Unnat Bharat Abhiyan
Our Mission, Core Values and Culture
Infrastructure And Facilities
Our Campus
Library
Our History
Alumni
Life to the Full
Student Governance
Clubs and Committees
Overview
Functional and Professional
Social and Recreational
Governance and Administration
Photo Gallery
Vidyanjali
Faculty Development Program (FDP)
Unnat Bharat Abhiyan
Our Mission, Core Values and Culture
Infrastructure And Facilities
Our Campus
Library
Our History
Alumni
Life to the Full
Student Governance
Clubs and Committees
Overview
Functional and Professional
Social and Recreational
Governance and Administration
Photo Gallery
Vidyanjali
Faculty Development Program (FDP)
Unnat Bharat Abhiyan
Our Mission, Core Values and Culture
Infrastructure And Facilities
Our Campus
Library
Our History
Alumni
Life to the Full
Student Governance
Clubs and Committees
Overview
Functional and Professional
Social and Recreational
Governance and Administration
Photo Gallery
Vidyanjali
Faculty Development Program (FDP)
Unnat Bharat Abhiyan
Our Mission, Core Values and Culture
Infrastructure And Facilities
Our Campus
Library
Our History
Alumni
Life to the Full
Student Governance
Clubs and Committees
Overview
Functional and Professional
Social and Recreational
Governance and Administration
Photo Gallery
Vidyanjali
Faculty Development Program (FDP)
Unnat Bharat Abhiyan
Our Mission, Core Values and Culture
Infrastructure And Facilities
Our Campus
Library
Our History
Alumni
Life to the Full
Student Governance
Clubs and Committees
Overview
Functional and Professional
Social and Recreational
Governance and Administration
Photo Gallery
Vidyanjali
Faculty Development Program (FDP)
Unnat Bharat Abhiyan
Our Mission, Core Values and Culture
Infrastructure And Facilities
Our Campus
Library
Our History
Alumni
Life to the Full
Student Governance
Clubs and Committees
Overview
Functional and Professional
Social and Recreational
Governance and Administration
Photo Gallery
Vidyanjali
Faculty Development Program (FDP)
Unnat Bharat Abhiyan
Degree Programs
Two year MBA Program
Two year MBA Program
CAP2025 Portal Live
Chairperson`s Message
Admission Offer Calendar (MBA 2025-27)
MBA Admission Policy
International Applicants - MBA Admission Policy 2025-27
International Applicants- Important Dates and Fees 2025-27
Curriculum Design
First Year courses
Second Year Courses
Academic Calendar
MBA Fees and Financing
Scholarships
Financial Assistance
EMBA - Executive MBA Program
EMBA at a Glance
EMBA Program Highlights
Chairperson`s Message
Structure & Curriculum
EMBA Academic Calendar 2025-26
Admissions
IIMU-Test
Admission Policy for International Applicants
Program Fee & Financing
EMBA FAQs
EMBA Contact
One Year MBA - Global Supply Chain Management
GSCM at a Glance
Chairperson`s Message
Curriculum Design
Mandatory Courses
Elective Courses
Admissions
Academic Calendar
Important Dates
Admission Policy for International Applicants
Application Process
Placement Reports
Center of Excellence
Fees and Financing
FAQs on GSCM
Advisory Board
Contact
One Year MBA - Digital Enterprise Management
DEM at a Glance
Chairperson`s Message
Curriculum Design
Mandatory Courses
Elective Courses
Admissions
Academic Calendar
Important Dates
Admission Policy for International Applicants
Application process
Placement Reports
Center of Excellence
Fees and Financing
FAQs on DEM
Advisory Board
Contact
PhD Programs
Regular PhD Program
PhD Program Overview
Chairperson`s Message
International Candidate
Eligibility Criteria
Student Profiles and Testimonials
Financial Assistance
International Exposure
Academic Calendar 2025-26
Important Dates
PhD Manual
FAQs
Executive PhD Program
EPhD Program
Chairperson`s Message
EPhD Edge
EPhD Overview
EPhD Admissions
IIMU Test
EPhD Fees
EPhD FAQ
EPhD Contact
Diploma Programs
Post Graduate Diploma in Business Administration for Working Executives
Program Overview
Testimonials
Current Batch Profile (2022-2024)
Summer Program In Management (SPM)
Introduction
Chairperson`s Message
Admission Process
Program Contents *
Application and Program Fees
Program Policies
Certificate and Award
Testimonials
FAQs
Fellowship Programs
Mahatma Gandhi National Fellowship (MGNF)
Overview
MGNF Programme Structure
Application Process
MGNF Entrance Exam
Student Profiles
Global Perspective
A Global Perspective
International Business & Practices
Student Exchange Program (STEP)
All Programs
International Candidate
SPARC PhD Course
Foundations of Research Methodologies in Behavioural Research
Sustainable Agri-Fresh Food Supply Chains
Faculty & Research
Faculty
Overview
Dean Faculty & Research
Dean Programs
Faculty Directory A to Z
Faculty Directory by Area
Adjunct Faculty
Visiting Scholars
Faculty Area Advisor
Faculty Recruitment
Professors of Practice
Research Chair
Research
Research Ecosystem
Top 4 Rating for Research
Published Research Paper
Research Projects
Research Seminars
Papers presented by IIMU Faculty
Chapters in Monographs and Books
Conference Proceedings
Invited Talks
Library
Centres
Behavioural Lab
JM Financial Centre for Financial Research
Centre for Development Policy and Management
Centre for Digital Enterprise
Centre for Supply Chain Management
Consumer Culture Lab
Incubation Center
Centre for Healthcare
Centre for Teaching and Learning (CTL)
Case Studies
Marketing Area
Conference
IIMU Research Day 2025
India Digital Conclave 2025
8th JAAF - ATP India Symposium 2025
MathSport Asia - 2024
India Digital Conclave 2024
IIMU - Booth Quantitative Marketing Conference
Executive Education
Corporate
Placements
Placement Process
Summer Internships
Final Placements
Calendar
Student Profiles - Two Year MBA
Student Profiles - GSCM
Student Profiles - DEM
Placement Reports
Past Recruiters
The Placement Team
Learning and Development
Industry Interaction
Overview
Netratva - The Leadership Talk Series
Industry Captain Series
Entrepreneurship Support
Business Review
Careers
Media
Publications
IIMU Newsletter
News
IIMU in the News
Events
Jobs at IIMU
NIRF Ranking
Blog
Scholastic Gold Medal Winners
CAT 2022
U-Digital Perspectives
U Forum - IIMU's Webinar Series
Foundation Day - 2024
Giving
RTI Cell List
RTI Cells
Organisation and Function
Budget and Programmes
Publicity and Public Interface
E-Governance
Information as may be Prescribed
Information Disclosed on Own Initiative
Lohith C T
Home
›
Lohith C T
Lohith C T
Lohith C T
Marketing
B.E.in Electronics and Communication
lohith.2019phd@iimu.ac.in
Profile
Lohith is an aspiring researcher, an engineer, former entrepreneur, tech enthusiast, avid Chess and Table Tennis player. He started his career as Assistant Systems Engineer at TCS, then founded 'Lohith Consultancy (LC)' which primarily helped emerging businesses and organizations in second and third tier cities to harness information technology in early 2010's. LC then provided innovative and optimized digital marketing solutions to a gamut of clients all across India.
Lohith started 'Digital Popularity (DP)' - a web engineering research-oriented start-up in 2016, which serviced LC's existing and new clients of web development and digital advertising.
He managed both LC and DP. He was chief consultant at LC and researcher at DP. In 2019, Lohith entered academic research through fellowship offered by Indian Institute of Management Udaipur.
He is currently exploring the opportunities created by the synergy of academic and industrial research.
Research Interest
Marketing strategy, Marketing analytics, consumer behavior amid disruptive technologies, Mixed methods research, Digital Strategies for firms, Artificial intelligence in marketing context, Block Chain technologies and Data protection regulations.
